ASBIS strikes distribution deal with BlackBerry

April 8, 2014, Limassol (Cyprus) – ASBISC Enterprises PLC (WSE: ASB), an expert in the distribution of Information and Communications Technology products and solutions in EMEA emerging markets, has agreed the deal with BlackBerry Limited (NASDAQ: BBRY; TSX: BB), a global leader in mobile communications, to distribute BlackBerry’s handhelds and software on the territory of thirteen countries of Former Soviet Union and Baltic.  

Thereafter, BlackBerry’s mobile devices powered by BB10 operating system and BlackBerry® Enterprise Server 10 (BES10) software to be available to ASBIS customers in Azerbaijan, Armenia, Estonia, Georgia, Moldova, Kazakhstan, Kyrgyzstan, Latvia, Lithuania, Tajikistan, Turkmenistan, Ukraine, and Uzbekistan.

“We are delighted to expand our portfolio with the advanced BlackBerry 10 based mobile solutions, this agreement enables to provide our customers with the added value that BES 10 brings,” said Mr Janis Kemers, EVP Sales & Marketing at ASBISc Enterprises PLC. 

As part of the mutual agreement ASBIS is working with BlackBerry and its appointed local sub-distribution partners to deliver the effective local support needed to ensure the best end user experience. ASBIS is the distributor that BlackBerry focusses on and entrusts the supply of Handhelds and Software on behalf of BlackBerry.

BlackBerry® 10 (BB10) is a proprietary mobile operating system developed by BlackBerry Limited for its BlackBerry line of smartphone and tablet handheld devices. Devices running BlackBerry 10 are the Q5, Q10, Z10, Z30 and the P'9982 smartphones.

BlackBerry® Enterprise Server 10 (BES10) is the only solution you need for secure on-premise device, application and content management for iOS, Android and BlackBerry.

About ASBIS
ASBISc Enterprises PLC (WSE: ASB) is based in Cyprus and specializes in the distribution of Information and Communications Technology products and solutions from global suppliers including Samsung, Apple, Microsoft, Intel, AMD, Seagate, WD, Toshiba, Dell, Acer and Lenovo. The company has its own subsidiaries all over the region of EMEA, more than 1,700 employees and 33,000 active customers in over 90 countries around the globe, and its revenue reached US$ 1,920 billion in 2013. For more information visit the company's website at www.asbis.com.

About BlackBerry 
A global leader in mobile communications, BlackBerry revolutionized the mobile industry when it was introduced in 1999. Today, BlackBerry aims to inspire the success of our millions of customers around the world by continuously pushing the boundaries of mobile experiences. Founded in 1984 and based in Waterloo, Ontario, BlackBerry operates offices in North America, Europe, Asia Pacific and Latin America. BlackBerry is listed on the NASDAQ Stock Market (NASDAQ: BBRY) and the Toronto Stock Exchange (TSX: BB). For more information, visit www.BlackBerry.com.